FSFMCG Sales

Software Directory

Filter FMCG software by category and feature fit

This directory is built from our feature matrix research. Use category filters plus capability filters to shortlist tools before demos.

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Showing 9 of 31 tools

Aforza

Retail ExecutionTrade PromotionDistributionSales Force AutomationB2B OrderingDSD

Target market: Mid-market to Enterprise

Pricing: Enterprise pricing (Custom)

Mobile app: Yes

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Offline capabilityMobile order captureRoute optimizationPlanogram complianceAI image recognitionTrade promotion managementB2B portalDSD / van sales

BeatRoute

Sales Force AutomationDistributionDSDB2B OrderingRetail Execution

Target market: Enterprise

Pricing: Custom by modules and team size (Custom)

Mobile app: Yes

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Offline capabilityMobile order captureRoute optimizationPlanogram complianceB2B portalDSD / van sales

Distributo

DistributionSales Force AutomationDSD

Target market: SMB distributors

Pricing: Subscription with free demo (Subscription)

Mobile app: Yes

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Mobile order captureDSD / van sales

FieldAssist

Sales Force AutomationDistributionDSDRetail Execution

Target market: SME to Enterprise

Pricing: Enterprise pricing (Custom)

Mobile app: Yes

Rating: Capterra positive

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Offline capabilityMobile order captureRoute optimizationPlanogram complianceAI image recognitionDSD / van sales

inSitu Sales

DSDB2B OrderingField Sales

Target market: SMB to Mid-market

Pricing: Subscription with free field tier (Subscription)

Mobile app: Yes

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Mobile order captureRoute optimizationB2B portalDSD / van sales

Ivy Mobility

DSDRetail ExecutionSales Force AutomationDistributionAI / Image RecognitionB2B Ordering

Target market: Enterprise global CPG

Pricing: Custom pricing, 8-12 week implementation (Custom)

Mobile app: Yes

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Offline capabilityMobile order capturePlanogram complianceAI image recognitionB2B portalDSD / van sales

Pepperi

DSDB2B OrderingRetail ExecutionSales Force AutomationDistributionTrade Promotion

Target market: Mid-market to Enterprise

Pricing: Enterprise plans, reported from $500/month (Custom)

Mobile app: Yes

Rating: G2 4.4/5

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Offline capabilityMobile order capturePlanogram complianceTrade promotion managementB2B portalDSD / van sales

SimplyDepo

DSDDistributionB2B OrderingRetail Execution

Target market: SMB distributors and CPG brands

Pricing: From $200/month for 3 users (Subscription)

Mobile app: Yes

Rating: G2 4.7/5

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Offline capabilityMobile order captureRoute optimizationB2B portalDSD / van sales

StayinFront

Retail ExecutionSales Force AutomationDSD

Target market: SMB to Enterprise

Pricing: Custom pricing (Custom)

Mobile app: Yes

Visit website
Offline capabilityMobile order capturePlanogram complianceAI image recognitionDSD / van sales

How to use this directory

  1. Filter to your primary software category first (for example DSD, CRM, or retail execution).
  2. Add 2-3 must-have features (offline, route optimization, order capture, AI, etc.).
  3. Shortlist 3 vendors and compare implementation risk, not just ratings.
  4. Run a pilot with weekly KPI reviews before locking annual contracts.

Need deeper comparisons? See guides and articles.