Resources
FMCG software resources and research tools
Use these resource pages to shortlist software by category, compare feature coverage, and move faster from research to pilot.
Directory
Software directory with filters
Filter FMCG tools by category and capabilities like offline mode, route optimization, AI image recognition, DSD, and B2B ordering.
Guide
Retail execution comparison guide
Read the feature-level retail execution framework and run a 30-60-90 pilot.
Category map
CRM
Customer relationship and sales pipeline tools.
Field Sales
Field activity, visits, and merchandising tools.
Retail Execution
In-store audit and compliance execution platforms.
DSD
Van sales and direct store delivery systems.
Distribution
Distributor and channel operations software.
Sales Force Automation
Beat planning, order booking, and rep performance tracking.
Trade Promotion
Promotion planning, claims, and spend control software.
AI / Image Recognition
Shelf analytics and computer vision solutions.
B2B Ordering
B2B eCommerce and self-service ordering portals.
Route Planning
Territory, routing, and map-led field planning.
Sales Enablement
Presentation and guided selling tools for reps.