FSFMCG Sales

Software Directory

Filter FMCG software by category and feature fit

This directory is built from our feature matrix research. Use category filters plus capability filters to shortlist tools before demos.

Search software

Filter by category

Filter by features

Showing 5 of 31 tools

Aforza

Retail ExecutionTrade PromotionDistributionSales Force AutomationB2B OrderingDSD

Target market: Mid-market to Enterprise

Pricing: Enterprise pricing (Custom)

Mobile app: Yes

Offline capabilityMobile order captureRoute optimizationPlanogram complianceAI image recognitionTrade promotion managementB2B portalDSD / van sales

Botree DMS + SFA

DistributionSales Force AutomationTrade Promotion

Target market: Enterprise FMCG

Pricing: Custom pricing (Custom)

Mobile app: Yes

Mobile order captureTrade promotion management

Pepperi

DSDB2B OrderingRetail ExecutionSales Force AutomationDistributionTrade Promotion

Target market: Mid-market to Enterprise

Pricing: Enterprise plans, reported from $500/month (Custom)

Mobile app: Yes

Rating: G2 4.4/5

Offline capabilityMobile order capturePlanogram complianceTrade promotion managementB2B portalDSD / van sales

Salesforce Consumer Goods Cloud

CRMRetail ExecutionTrade PromotionSales Force Automation

Target market: Enterprise

Pricing: $100-$275 per user/month + implementation (Subscription)

Mobile app: Yes

Rating: G2 4.3/5

Offline capabilityMobile order captureRoute optimizationPlanogram complianceAI image recognitionTrade promotion management

TELUS Retail Execution

Retail ExecutionTrade Promotion

Target market: Enterprise

Pricing: Custom enterprise pricing (Custom)

Mobile app: Yes

Route optimizationPlanogram complianceAI image recognitionTrade promotion management

How to use this directory

  1. Filter to your primary software category first (for example DSD, CRM, or retail execution).
  2. Add 2-3 must-have features (offline, route optimization, order capture, AI, etc.).
  3. Shortlist 3 vendors and compare implementation risk, not just ratings.
  4. Run a pilot with weekly KPI reviews before locking annual contracts.

Need deeper comparisons? See guides and articles.